Tuesday, July 14, 2020

Online Payments surges ahead as HNB’s AppiGo merchant base triples

HNB Lead Merchant Services & Digital Pay Products, Nawaf Munaver, HNB Deputy General Manager Retail and SME Banking, Sanjay Wijemanne, hSenid Group of Companies Founder and Chairman, Dinesh Saparamadu and hSenid Manager-Systems Engineering Support, Manuja Jayamanne

Consumer demands for online retail in post-COVID, has led to a rapid increase in enterprises signing on with HNB AppiGo, a revolutionary platform that facilitates businesses with end-to-end e-commerce capabilities.

With the initial launch with fifteen retail partners during the height of the COVID lockdown in mid-April, AppiGo has since gathered rapid momentum, with over 70 merchants having come on-board to establish personalised e-commerce enabled websites.

“Over the past three months, Sri Lanka’s e-commerce landscape has witnessed unprecedented transformation and growth. With most of us having been restricted to our homes during the lockdown, many businesses were thrown into turmoil.”

“While we had commenced development of the AppiGo platform long before the threat of COVID had emerged, we expedited its development and roll out in response to the pandemic. Our goal was to provide the most cost-effective model possible that would essentially serve as a comprehensive, plug- and-play online retail solution that would be scalable for enterprises of any size. The outstanding response that we have had from the merchants who have already come on-board is a powerful validation of these goals,” said HNB Deputy General Manager Retail and SME Banking, Sanjay Wijemanne.

Developed in partnership with renowned software development specialists, hSenid, HNB AppiGo is designed to ensure that with just a few clicks, any business can set-up shop online – including personalised websites capable of capturing and fulfilling customer orders, and accepting online payments in addition to back-end systems for tracking delivery, and even establishing customer loyalty programmes.

“We are very happy to have launched AppiGo in Sri Lanka to help Businesses go online and have their own Web-store. AppiGo is very unique as it empowers businesses to achieve more by directly engaging with their customers on a one-on-one basis,” hSenid Group of Companies Founder and Chairman, Dinesh Saparamadu said.

The bank has also taken measures to ensure that any merchant can register themselves to use the platform with complete ease.

Once approved, the merchant can immediately begin customising their web portal with their logo, brand colours, product and price lists and start capturing and fulfilling customer orders.

The entire registration process and use of the platform itself is totally free of charge – with only a nominal transaction fee being levied.  

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