Thursday, May 28, 2020

Genie partners BOC to enable Multi - Bank IPG Solution

 (L-R) Naadira Jumat, Senior Executive- Dialog Axiata, Kasun Dayanga, Senior System Analyst – BOC, Jayanka Vithanage, Senior Executive, Gimali Soyza, Chief Manager- FINTECH, Lasantha Theverapperuma -Group Chief Digital Officer, Dialog Axiata, Aruna Kumara, Asst. General Manager (Electronic Banking Centre), Asoka Karunaratne, Acting Head of IT, Eranga Bandara, Centre Manager (Cards), Kapila Rathnayake, Asst. Manager (Cards) - BOC

Genie, Sri Lanka’s first and only Fintech solution certified by the Payment Card Industry Data Security Standards (PCIDSS), has strategically partnered with Bank of Ceylon (BOC) to act as the Financial Acquirer allowing Genie to transform a conventional wallet to a truly digital wallet that securely holds credit and debit cards, current and savings accounts and eZ Cash accounts to promote seamless payment experiences for your day to day necessities.

Through Genie’s simple and secure registration process, a customer can make payments at over 20,000 merchant touch points via the scan and pay experience or pay all their bill payments via the app or make online purchases through e-commerce sites.

Genie’s innovative offering of “one-click pay” allows users to enter their card details one-time and save it as a token and pay via a single click which further enhances the user experience and provides an extremely efficient payment solution to businesses in the digital sphere. Other key features include digital vouchers, multiple bill payments, bill presentment and remote payments which eliminates the need for costly POS terminals thus ensuring cost efficiencies and scalability of the merchant network.

Lasantha Theverapperuma -Group Chief Digital Officer, Dialog Axiata PLC said, “As the world sees a shift towards digital payments, Dialog is proud to be at the forefront of this in Sri Lanka and will continue to dedicate our efforts in developing cutting-edge technology with the vision to empower and enrich the Sri Lankan lives and enterprises with the synergies of this partnership.”

In the year 2019, Genie, clinched two gold awards for ‘Most Popular Electronic Payment Product (Fintech)’ and ‘Best Mobile Application for Retailer Payments’ at the LankaPay Technnovation Awards 2019 and two awards for ‘Best Disruptor’ and ‘Best Start-up Product’ at the SLASSCOM Innovation Awards 2019. Aruna Kumara - Assistant General Manager (Electronic Banking), Bank of Ceylon said, “BOC has taken numerous initiatives towards digitizing payment experience and shouldering the national responsibility of achieving economic prosperity & social development via financial inclusion and digital adoption across all sectors including grass root level of the society.”

“By joining these two institutions together and enjoying the synergies, we believe that BOC Internet Payment Gateway (IPG) will help Genie to reach millions of smartphone users who can pay directly with any payment option from anywhere thus driving digital payment adoption and encouraging financial inclusion across the nation”.

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