Sunday, December 4, 2016

Jaguar Land Rover unveils 2017 models in Sri Lanka

Vignettes of the event Pictures by Vipula Amarasinghe

 

 Jaguar Land Rover today unveiled its latest models to be launched in Sri Lanka in the coming months. The iconic new vehicles feature revolutionary new enhancements and distinct technological advancements and were revealed at a press conference that took place at the Jaguar Land Rover Showroom.

The event welcomed Robin Colgan, Managing Director, Jaguar Land Rover Asia Pacific on his very first visit to the Jaguar Land Rover showroom in Sri Lanka and Andy Wust, Customer Service Director, Jaguar Land Rover Asia Pacific. His Excellency James Dauris, the British High Commissioner was also in attendance.

Commenting on his visit to Sri Lanka, Robin Colgan, Managing Director, Jaguar Land Rover Asia Pacific said: “This is a very exciting time for our brands in Sri Lanka. We have a very strong partner in SML Frontier, great facilities that are built to international standards, and a superb aftersales team who have been trained to the highest level. When you combine that with the launch of so much new and ground-breaking product from both brands, then I’m confident that you are about to see Jaguar and Land Rover make a huge impact in the Sri Lankan market. ”

“We are extremely excited to launch the 2017 range of Jaguar and Land Rover vehicle models in Sri Lanka in the coming months. We are also pleased to welcome Robin and we thank the Jaguar Land Rover team for their continuous support. As the sole authorised distributor of both the Jaguar and Land Rover brands in the country, SML Frontier Automotive is proud to offer these best-in-class vehicles to our customers, along with our commitment to delivering superior standards of customer service and care,” said Sheran Fernando – Managing Director, SML Frontier Automotive.

He added: “The latest edition of Jaguar and Land Rover vehicles encompass the very essence of agility, performance, craftsmanship, innovation and technology and the 2017 enhancements add to the overall look, feel and power of each vehicle.

Going forward, we will also be focusing heavily on creating a more customer-centric service experience at our showroom, offering our customers added benefits, access to an exclusive loyalty programme and concierge service and we will be hosting regular engagement-based activities, to create long-lasting bonds and connections between our valued customers and our brands.”

Andy Wust – Customer Service Director, Jaguar Land Rover Asia Pacific further added: “Jaguar Land Rover is committed to offering the highest level of customer service by working closely with our partners and building a formidable network of dealers. We have invested significantly in a regional training academy providing both technical and non-technical training to dealers across the region.

A high quality experience for our customers depends on three things - well equipped facilities, highly trained teams and good parts availability.

With SMLF, we have made sure that these elements are all in place and that our customer satisfaction survey gives us immediate and direct feedback from customers that we can react to if needed. Our belief in excellent customer service will continue to give us a strong advantage in Sri Lanka going forward.” In addition to the new launches, Jaguar also marked the start of a new era with the unveiling of the I-PACE Concept. (MFJ)

 

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