Public Relations Agencies should be aligned towards new-age socio-eco communication challenges, which intricate sustainable communication strategies that are more focused on an authenticity, community and transparency building impact, said Head, Communique PR Aravinda Indrajith.
“As a communications and strategic consulting firm, we believe it is essential that we go back to sharing a sense of purpose with your customer as the only way to create a lasting relationship and value resulting impactful on stakeholder relations.”
Communique PR stands strong with their focus on the triple bottom line of people, planet and profit for the greater good as their sustainable vision.
General Manager Aravinda Indrajith, elaborating their corporate vision, stated that in the millennial, Gen Z context where the market is changing with climate change constraints, resources availability and massive urbanization, the role of consumers have also evolved to new social communication tools.
ICT has shifted controlled information sharing to more sustainable communication strategies, which is the underlying concept with which we counsel our clientele,” he added.
Communique PR consists of a young team of like minded individuals who are eager to serve the brands with communication and positive solutions, including crisis communication, stakeholder relations, digital, influence and social media relations that would in turn, connect them with new target markets such as visual and social driven millennial as well as the traditional markets.
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