Tuesday, September 22, 2020

RISING IN CRISIS, strategy book launched

A novel book comprising a wide range of strategic insights for entrepreneurs and managers has been published by Shanta Rajapaksha Yapa.

This book, probably the first in the world that focuses the post pandemic economic crisis offers several brand new tools. Among them is the R Hexagon which can be used to test strategies of a firm before they are implemented. Interestingly, this tool has been developed by looking at how Sri Lanka’s COVID 19 task force fought against the deadly virus to safeguard the people of the island nation.

During the recent soft launch of the book at the ICBT Campus main auditorium the author had this to say. “We often rely on management theories, concepts and tools coming from the west. Reversing the trend, here is a tool from Sri Lanka to the rest of the world. It has been developed by studying how the word class operation of a dedicated and competent pool of Sri Lankan professionals manage the consequences of the pandemic. There are no comprehensive strategy testing tools and this fills the vacuum. Born in a crisis, the tool is robust and can help your organization to be resilient.”Dr Jagath Alwis, Chairman of ICBT was the Chief Guest and Professor Nalin Abeysekera from the Open University of Sri Lanka delivered the keynote speech.

The book is written in a reader friendly style.

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