Kings Rent-a-Car, a pioneering rent a car company in Sri Lanka, entered it’s thirtieth year this year.
Founded by Chairman, Titus Perera in 1987, the company today caters to a broad clientele which includes tourist, expatriates, locals and corporate, which include providing large fleet service to multinationals, blue chip organizations, SMEs, NGOs, and government institutions.
When operations began in 1985, the company was established as a partnership, but due to the rapid expansion of operations and market share, it was later incorporated as a limited liability company.
Kings Rent a Car was also a pioneer member in the formation of the RACA (Rent-A-Car Association) in Sri Lanka, which is today presided by Kishan Perera, acting as the president.
“Our clientele is quality conscious. We cater to clients who are looking for a value-added service rather than merely ‘rent a car’,” CEO and Managing Director, Kishan Perera says of the loyal clientele with strong customer retention of 70 percent.
“Nearly all our customers have been in partnership with us for a long term period. Our best form of marketing is simply the high caliber endorsements given by our existing customers.”
“We possess the versatility to be flexible, in order to tailor-make any type of package to our clients, based on their price and service requirements.”
“In this regard, we are well supported by the availability of our own workshop, in-house 24-hour road-side assistance service and dedicated customer-care executives who are on call right round the clock,” he said.
Kings Rent-a-Car provides an exceptionally friendly customer service, in adherence to its business etiquette that stresses on quality and professionalism.
Kishan Perera noted, ‘We want our organisation’s culture reflected to our customers through our staff.”
As a car rental firm dedicated to providing the best customer experience, Kings Rent-a-Car ensures that vehicles are maintained and serviced in-house, reducing the probability of breakdowns to near Zero levels.
The company emphasizes on vehicles that are completely owned by the firm and are comprehensively insured with all relevant covers.
In contrast to most rental services, which rent 3rd party vehicles to clients that might be poorly maintained or taken out of the client’s possession forcibly by personnel because the financial obligations on the vehicle has not been paid by the 3rd party, Kings Rent-a-Car chooses provides its clients wholly owned vehicles to avoid distressing situations.
An extension of this commitment to quality are the Maintenance Service Centres and Fuel Filling Stations, within Colombo as well as other major cities such as Kandy, Galle, Kurunegala, Anuradhapura, Trincomalee, and Jaffna outsourced through a well-structured networked by Kings Rent a Car.
Kings rent a car recently upgraded the fleet of brand new recovery vehicles and support vehicles, to provide a speedier service to its customers.
Specialized tailor-made fleet management service are made available to the corporate clients thus giving them a number of benefits which include, a great selection of vehicles, savings on time management, zero maintenance, controlled repair cost, tax benefits, and improved working capital management.
Kings Rent A Car has also incorporated Active Vacations Lanka (Pvt) Ltd an associated company of KRCS, which specializes in adventure eco-based tours and specialized tailor-made tour packages to suit different requirements, an approved travel and tour company approved by Sri Lanka Tourist Board.
0 comments: