Sunday, May 30, 2021

CIMA hosts webinar social media use on June 3

Indulekha Nanayakkara, Amitha Amarasinghe, and Ashan Kumar

The Chartered Institute of Management Accountants (CIMA) in Sri Lanka has invited a panel of specialists to share insights on how to develop a consistent content strategy on social media platforms and build a strong brand on June 3, 2021, at 3 pm via Zoom.

Social media can make you, or break you, to some, this can be intimidating. That being said, it has become a powerful tool, when used wisely, which could launch one’s identity, develop one’s image and make one stand out in one industry. You can’t just post about your business all the time to build effective social media engagement; you will need to build up your reputation as a trusted industry expert.

This webinar will be valuable to anyone who is looking to stand out and needs to understand what personal branding on social media is and its importance. Participants will learn about why social media is important for personal branding and how they could build their brand on social media. They will also learn how to market themselves professionally on social media.

Featured speakers at the programme will be Social Marketing Consultant Indulekha Nanayakkara, APIDM CEO Amitha Amarasinghe, and Wire Communication Consultancy Chairman Ashan Kumar. More information and assistance on the webinar and registration could be obtained from Kishnika Weeresinghe on mastercourses.srilanka@aicpa-cima.com 

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