Friday, December 25, 2020

Bairaha’s new product range introduced for the season

Bairaha announced its biggest move yet, as it launched a new range of appetizers that guarantees to make this pandemic period more tolerable.

The pandemic has catapulted us into a new normal and identifying the specialness of this, Bairaha is introducing the new nugget range to make this period even more eventful without compromising flavour, mouth-watering smell and cooking experience. Bairaha has spent months researching and finalising the chicken-based range that includes Sri Lanka’s first-ever Chicken Cheese Nuggets injected with cream cheese. The recent e-launch corresponds with the festive season.

Bairaha Farms PLC Brand Manager Ravin Madusanka said: “This is a very special product launch for us. This is the first time that we are diversifying our chicken products that originally included Whole Chicken, Chicken Portions, Marinated Chicken, Chicken Sausages, Chicken Meatballs and Chicken Slices. Now we are introducing the new product range all at once because we value our customers and wanted to bring something special to their tables.” Speaking about the new range, Bairaha Farms Group Manager – Compliance, Research and Development Lalani Epa said: “We don’t add artificial flavours or colours to any of our products. They are made of 100% natural ingredients. We understand that our customers want to eat something new and healthy. Through the chicken nugget range, we can fulfil this need.”

Along with the Chicken Cheese Nuggets that have fresh cream cheese in every bite, the Chicken Mini Kievs is the ideal snack to have on the side when your kids take an online class or when you work from home.

Bairaha is also giving the opportunity to taste Chicken Kochchi Bites that are made using real Kochchi grown by local farmers. Chicken Kochchi Bites that is made with chicken breasts is a gift to all Sri Lankans.

“Now you can order the products through Bairaha’s hotline and get them delivered to your doorstep within two days or you can pay online or pay upon delivery. The exciting new chicken nugget range will also be available in key supermarkets; Bairaha Franchise outlets or can be ordered via PickMe Food, UberEats or Eat Meal First.

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